What is it?
A comprehensive review of your existing digital customer touch-points across owned, paid and shared platforms. We will create a detailed customer journey map for existing audiences, identifying any challenges and barriers to successful conversion and propose potential improvements.
Who's it for?
Senior digital marketers with a desire to provide exceptional customer experiences.
Marketing stakeholders focussed on creating truly effective customer journeys.
Organisational leaders determined to create outstanding brand experiences.
Tasks
Our team of strategists and analysts will evaluate your best and least performing customer touch-points, to identify current barriers in existing journeys, including:
Output
Our detailed report will clearly identify current customer journeys, highlighting barriers and assigning value to existing touch-points. We will also create a view of ideal customer journeys and recommendations to help implement them.
What will you learn?
Your most valuable customer touchpoints
Barriers in current journeys and how to fix them
Opportunities for your brand to create more effective customer journeys
Who will run it?
You will be working with our specialists:
