Digital Transformation: Creating a social network for swimmers
Digital transformation and creating a social network for swimmers. Working with Speedo On Mediablaze delivered a digital experience that would inspire and delight swimmers of all levels.
Mediablaze
Our partnership approach can help you whether you’re an early-stage start-up looking for funding or an established business looking to launch something new. Initial engagements often begin during product definition and almost always result in a functioning beta or launched product. We can offer everything you need from branding right through to launch and beyond.
Our team is committed to bringing your ideas to life; whilst validating market fit and minimising risk.
We very often get involved at the early stages of an idea. Whether it’s a board presentation for internal sign-off or an investor deck, we’re able to help you get investor ready by articulating your proposition and plotting the route to success.
High level product strategy
Product roadmap
1 week design sprint
Technology approach
High level project costing
Approach to market fit
Pitch video
Presentation design
Competitor research
Audience research
Introducing a new product or service to your customers needn’t be complicated. Ultimately your idea has to create value for your target audience and be commercially viable. We’ll help you define the vision, what success looks like and the shortest possible route to delivering and validating your product.
Identify goals and KPIs
Define the MVP
Identify epics and high level features
Identify the team needed
Project costing
Product roadmap
Our branding offering is specifically setup to help you conceive a digital first brand that works on anything from small screens to big stage keynotes. We’ll start with the why and this will guide our work right through to launch and beyond.
Brand story & positioning
Typography
Naming
Logo design
Colour palette selection
Brand identity and design
Icongraphy
Tone of voice
Photography style
Illustrations
How a product feels is fundamental to a great product experience. Not only does something need to look good but it needs to work the way a user expects and deliver business value. Getting as much data and insight from users as possible during this phase ensures that at launch, you're ready.
Stakeholder interviews
User interviews
Persona definitions
User journeys
Friction mapping
Feature definitions
Rapid product prototyping
User testing
Optimising
Scalable design systems
Working from defined and measurable objectives, we break out and prioritise each product feature. Working in tandem with our product designers, the engineering team iterates over each of these to craft and engineer the best solution to meet the objectives. This ensures we have rapid, production-ready release cycles, leaving behind a performant, stable and test-driven codebase.
Full stack rapid development
Agile methodology
Continuous integration
Web & native development
Traditional & Headless CMS
Test-driven code
If you’re launching a new venture the chances are a website will be a key part of the journey. We can help you with everything from a CMS-powered website through to a complex content rich publishing destination.
Information architecture planning
UX Wireframing
Mobile first UI design
Headless CMS (we love Storyblok)
Wordpress CMS
Copywriting
GA4 / Analytics integration
Our in-house team of strategists and editors manage a global network of award-winning creators. From top journalists to video producers, designers to niche influencers, and animators to developers - we can scale your content and creative production up or down depending on your budget requirements.
Short & long form articles
Short films
Evergreen content
White papers
Photography
Website copywriting
Infographics
Illustrations
The key to successful acquisition is ensuring that referral mechanics and vitality are baked into the product strategy from the very beginning. We can help from recruiting the beta audience to attracting new customers post launch.
Test & learn growth experiments
App Store marketing
Search engine marketing
Paid social
Content marketing
Email marketing
Attribution modelling
Are you ready to take your idea from concept to reality?
Brand strategy
Product strategy
Project specification & roadmapping
Product delivery frameworks
Conversion rate optimisation (CRO)
Technical SEO
Digital branding
UX and UI design
Rapid product prototyping
User testing & analysis
Scalable design systems
Objective & data-led feature mapping
Web & native product development
Headless CMS websites
Traditional CMS (WordPress)
MVP to enterprise eCcommerce
Site speed performance
Scalable technical architecture design
30 Panton Street
London
SW1Y 4AJ