What is it?
This in-depth, two week sprint allows us to really understand the current challenges and barriers within your organisation to effective content production and provide tailored recommendations for future development. Reviewing all elements of your content process, from planning and calendaring, through production, governance and promotion we build up a clear picture of your operation and provide an attainable vision for the future.
Who's it for?
Senior marketing stakeholders seeking to increase the efficiency of their content operation.
Business leaders looking to scale their marketing efforts.
Content creators focussed on delivering more effective and engaging content.
Tasks
Our strategists and analysts work closely with your internal teams to present an inside-out review of current practices and processes, while also examining competitor behaviours and your place in the sector landscape to deliver an outside-in view of how audiences see you.
What will you learn?
A comprehensive report and presentation, tailored for senior stakeholders and providing insights and recommendations for developing your:
Audiences
Content and presentation
Competitors and territories
Platforms and tools
Process and governance
Performance and reporting
Who will run it?
You will be working with our specialists:
