Ways to engage
Strategy product

The importance of brand purpose

How long?
1 hour
What type of engagement?
Lunch & Learn
Where?
Online or in person
Cost
FREE

What is it?

A one-hour session to show how brands with a real and believable purpose are able to act more decisively, command greater loyalty, garner more recommendation and ultimately improve their bottom line.

Who's it for?

  • Decision makers who want to drive the growth of their brand

  • Founder / CEO

  • CMO / Head of Marketing

  • Head of Strategy

Tasks

We will look at brands that have a clear brand purpose and how they use it to guide their decisions and strategies. At the same time, we will touch on attendees' brands and see how they compare.

What will you learn?

  • The power of brand purpose when used correctly

  • Does your brand have a clear brand purpose?

  • Is it authentic in that it guides your decisions and actions?

  • Does it resonate with your customers and drive loyalty?

Who will run it?

You will be working with our specialists:

Alan Grove

Creative Director

Emma Potter

Marketing Manager

Let’s get started.

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