What is it?
A one day session to illustrate the power of brand storytelling. Through real world examples, we’ll show how brand storytelling is an opportunity forge deeper connections with your customers. We’ll also spend time discovering your brand voice and look to uncover the kind of stories your brand could be sharing.
Who's it for?
Founder / CEO
CMO / Head of Marketing
Head of Strategy
Head of Content / Content Team
Head of Social / Community Manager
Tasks
During the day we will focus on the three key pillars of brand storytelling:
We will then look to put these into practice in a short storytelling exercise.
What will you learn?
How storytelling allows you to transmit your brand purpose in an engaging and authentic way
How storytelling can forge deeper connections with your customers
What kind of stories your brand could - and should - be telling
Who will run it?
You will be working with our specialists: