Ways to engage
Strategy product

Storytelling 101

How long?
1 day
What type of engagement?
Workshop
Where?
Online or in person
Cost
£POA

What is it?

A one day session to illustrate the power of brand storytelling. Through real world examples, we’ll show how brand storytelling is an opportunity forge deeper connections with your customers. We’ll also spend time discovering your brand voice and look to uncover the kind of stories your brand could be sharing.

Who's it for?

  • Founder / CEO

  • CMO / Head of Marketing

  • Head of Strategy

  • Head of Content / Content Team

  • Head of Social / Community Manager

Tasks

During the day we will focus on the three key pillars of brand storytelling:

  • Knowing your Brand Purpose

  • Knowing your Brand Voice

  • Knowing your audience

  • We will then look to put these into practice in a short storytelling exercise

We will then look to put these into practice in a short storytelling exercise.

What will you learn?

  • How storytelling allows you to transmit your brand purpose in an engaging and authentic way

  • How storytelling can forge deeper connections with your customers

  • What kind of stories your brand could - and should - be telling

Who will run it?

You will be working with our specialists:

Stephen Hobbs

Strategy & Planning Director

Alan Grove

Creative Director

Let’s get started.

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